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Let's be friendsModel, Presenter and Fairtrade Campaigner Lisa Butcher backs Wear Fair
Lisa Butcher gives her support to People & Planet's Wear Fair campaign for Fairtrade school uniforms and sports kits.
Lisa Butcher is best known for her modeling career and for presenting hit TV shows ‘Britains Next Top Model’ and ‘What Not To Wear’. However, being a mother with school-aged children, demanding that the clothes that students wear in schools and colleges are made fairly is an issue close to the supermodel’s heart.
After many years of deep involvement in the world of fashion, Lisa recently went to India to see first-hand the lives of those making the clothes we wear everyday. There she discovered just why marginalized cotton farmers urgently need Fairtrade, and since has become an ‘ambassador for Fairtrade cotton’.
Lisa said
We live in a fast paced, sometimes superficial world where image is so important, and many of us don’t take the time to think where the cotton in the clothes we buy comes from. I wanted to find out if there was an alternative way of doing things, like Fairtrade, where everyone wins and we can also help the environment.
We look forward to working with Lisa in the future to raise awareness of the huge impact that switching to Fairtrade cotton in schools and colleges would have on the lives of thousands of disadvantaged farmers. Get involve in the campaign and ask your school or college to stock Fairtrade cotton!
